Callison knows that when it comes to interior design, experience matters. From the first moment of truth at the entrance to a hotel or restaurant, to the last glimpse as you walk out the door, every interaction, every element, contributes to a larger impression of the brand and the people it is intended to attract. That’s why, at Callison, we are relentlessly focused on two things: brand and people. Without the brand, the environment has no meaning. Without people, it has no purpose. Callison’s Hospitality Brand Innovation group is a multidisciplinary team of researchers, planners, designers and dreamers whose entire goal is to create meaningful branded experiences. We call what we do innovation because it transcends design into product development, event design and even communications.
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